agricultural outlook 2021-31: consumer behaviour to …

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Consumers habits will also be driven by health considerations as well as convenience. Overall, meat per capita consumption is expected to drop from 69.8kg in 2018 to 67kg by 2031. With a total cow herd set to decrease by 7% (down 2.1 million heads), gross production is expected to fall by 0.6 million tonnes (-8%) over the outlook …

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SOURCE: Farmer & Cowboy Magazine – EU

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